BRAVA invests in high-growth, scalable businesses that positively impact the financial health of women.
IMPACT OFTEN ACTUALLY MEANS “DO NO HARM”
“Impact” investing that takes existing investment vehicles and removes the “sin” assets (fossil fuels, private prisons, arms, etc) is misleading. It perpetuates the fallacy that impact necessitates lower returns on investment and doesn’t actually make an impact.
OUTCOMES OVER OPTICS
Gender lens investing has typically centered on the gender of the founders, executives and board members rather than on creating measurable impact for the greatest number of women. In other words, priority is placed on optics over real, scalable impact.
Social Entrepreneurship funds that are making measurable impact in the world are still primarily working at a smaller scale. Few cross the $100M threshold and most are funding startups rather than existing, healthy, scalable businesses best poised to grow.